Online Privacy Policy
Use
of this site signifies your acceptance of the terms and conditions. American Dairy
Brands, a division of Dairy Farmers of America, Inc. (“American Dairy Brands”) Is committed to protecting your online privacy when visiting
a website operated by us. We do not collect and keep any personal information
online from you unless you volunteer it and you are 13 or older. We also do not
collect and keep personal information online from children under the age of 13
without consent of a parent or legal guardian, except in limited circumstances
authorized by law and described in this policy. Please review the information
below to familiarize yourself with our policies on website privacy, so that you
can take full advantage of all the fun activities available at our sites for
you and your family. Please remember that this site and the servers that make
this site available are located in the
A SPECIAL
NOTE FOR PARENTS AND LEGAL GUARDIANS: American Dairy Brands adheres to the
Children's Online Privacy Protection Act of 1998 and the guidelines of the
Children's Advertising Review Unit (CARU) of the Council of Better Business
Bureaus, Inc. in each of our websites for children. You can help by spending
time online with your children and monitoring your children's online use.
Please help us protect your child's privacy by instructing them never to
provide personal information on this site or any other without your permission.
If you are under
18, please be sure to read this policy with your parents or legal guardians and
ask questions about things you do not understand. Children under 13 should get
your parent's or legal guardian’s permission before giving out your email
address or any personal information to American Dairy Brands or to anyone else
on the Internet.
1. Does
American Dairy Brands Collect Any Personal Information About
Me If I'm 13 Or Older? American
Dairy Brands doesn't require anyone to share any personal information about themselves in order to enjoy any of our websites. That means
you can visit our sites without any need to register with us. However, most of
our sites contain special sections and privileges for members that register. We
do not collect any personal information from you or your teenager unless it is
voluntarily provided, for instance when signing a guest book, registering for
contests, downloads, or free demos, completing our
online customer surveys or purchasing products. The personal information we ask
for is usually first and last name, mailing address, phone number and an email
address. See below for how we use this information. Remember, only people who
are 18 or older may purchase products from our online stores.
2. What
Ordering Information Does American Dairy Brands Collect In Our Online Stores? We may offer opportunities to purchase products in
our online stores. Customers must be over the age of 18 with a valid credit
card. Visitors under 18 can use the Wish List function while browsing our
online stores but cannot make purchases. When a customer places an order or
requests a catalogue online, we collect information associated with the
transaction, which will include the customer’s name, mailing address, products
ordered, shipping address, and credit card information. We ask for this
information so that we may fulfill the order or catalogue request. We use
Secure Sockets Layer (SSL) technology to protect credit card data during
transmission to our website, and adopt careful internal procedures to safeguard
this information in our system.
Customers have the
option of registering certain information for future orders while completing
their online order. For the customers who choose to register, we will capture
their login name, password, name and mailing address, alternate ship-to
addresses, and credit card information. When registered customers return to the
site to place subsequent orders, they can identify themselves with their login
name and password. If a customer includes a child’s birth date and email
address, this information will only be used to help us provide products and
services that meet customer needs.
When a customer
places an order online, we will send a confirming email message. We may also
send an occasional email featuring a special promotion or product that may be
of interest to customers. Any customer who prefers not to receive an online
order confirmation or promotional email should indicate this preference on the
online store order form. If you do receive an email from us that you would
rather not receive, simply follow the “unsubscribe” instructions included in
the email.
3. Does
American Dairy Brands Collect Any Personal Information About Anyone Under 13? We do not collect personal information online from
children under 13 without consent of a parent or legal guardian except in
special, limited circumstances. If your child is under 13 and wants to use our
sites with special activities, like scavenger hunts, personalized pages, games
or clubs, we might ask your child to “register.” They can often do so
anonymously by just providing a user name and password, but sometimes we need
their first name and email address. When we ask for your child's first name,
your child is encouraged to use a "screen name" (not their real name)
that only they know. Sometimes we will ask your child to make up a special
password so that only they can see their customized areas on the site. With
your verifiable consent, we may collect personal information from your child
such as a last name, address or email address when the information is
necessary for a particular activity. If we need more than just your child's
first name (or screen name) and email address for your child to participate in
a particular online activity, we will ask your child for your email or mailing
address so that we can notify you of your child's request and get your
permission. When we ask for your permission, we will tell you what we will do
with the information you or your child provides us, and we will tell you how
you can review your child's information and ask us to delete the information.
We don't keep your (or your child's) email address unless you tell us it is
okay.
American Dairy
Brands might collect an email address and first name (or screen name) from
your child under 13 without your consent, but only in the following special
cases:
1.
If a child
under 13 sends a request to us, we keep their email address for long enough to
respond to them. American Dairy Brands deletes this information from our system
after we answer their question.
2. If a child under 13 signs up for an email
newsletter, or other activity that requires multiple online contact
with the child, we also ask the child for a parent's or legal guardian’s email
address so we can notify you and give you an opportunity to opt out.
3. Occasionally, American Dairy Brands has special
site activities or promotions like sweepstakes or contests that are open to
children even if they are under 13. In these activities, we are not allowed to
ask for more information from your child than what is necessary for your child
to participate in the activity.
In the latter
situation we require your child to give us your email address, too, so that we
can tell you that they have registered in a promotion or for a service. If we
need more than an email address and first name (or screen name) to enter your
child in the promotion or offer the service, we will notify you, explain what
information we need and why, and generally ask that you (not your child)
provide it. For instance, we might ask you for your mailing address so that we
can send to you, for your child, any prizes your child wins, or for your
telephone number so that we can tell you when your child has won. Any
information you or your child give us in the above special circumstances will
be deleted from our database once the promotion, program or activity is
concluded, and after any legally required period for keeping such information
is complete. We do not require a child to disclose more information than is
reasonably necessary to participate in a contest, game or other activity as a
condition of participation. If you no longer wish your child to participate in
an email newsletter, simply click on the link that is provided for removal.
4. What
Does American Dairy Brands Do With Information We Collect? We use the personal information we collect for the
purposes indicated at the time you or your teenager or child (with your
consent) provides such information. For instance, if you register in a contest,
we will use the registration information to notify contest winners, or if you
purchase a product, we will use the information to fulfill the order.
Occasionally, and only with consent at the time we ask for information, we
might also email or mail you or your teenager or your child to provide
information on upcoming American Dairy Brands products, website updates and
promotions. With your consent, we may also share information with other
affiliates, subsidiaries or divisions of Dairy Farmers of America, Inc. so that
they can let you and your family know about products
that might be of interest.
5. Does
American Dairy Brands Share Information About Me With Others? If you consent, American Dairy Brands may provide
your information to outside companies that offer products or services that may
be of interest, and if your teenager 13 or older consents, we may likewise
provide their information. Except as described in this policy, we never share
personal information that we receive online from children under
13 with other companies outside American Dairy Brands. In special circumstances, American Dairy
Brands may give other companies access to our information database, but only if
necessary to allow them to provide database or server maintenance or security,
help us process and fulfill orders or requests, or provide other similar
services to American Dairy Brands. If we do provide access, we require those
other companies to sign confidentiality agreements promising to keep secret any
information they see. If American Dairy Brands believes that anyone's behavior
on our sites may damage us or our sites or anyone else, we may disclose the
relevant personal information in order to prevent this harm. In that case, we
might try to identify the wrongdoer, contact them or bring legal action against
them. We may also disclose personal information if we believe that the
disclosure is required by law, or in response to a legal request.
6. How Does
American Dairy Brands Use Cookies?
A "cookie" is a small file that we save on your computer’s hard drive
that contains non-personal information. Our cookies help to give you faster
access to pages you have already visited; they allow you to personalize your
pages and us to customize our offerings; and they help you to participate in
some activities or events on the site. Cookies keep track of items in your
shopping cart and wish list in our online stores. We also use cookies to help
us figure out how many people visit our sites, which of our Web pages they stop
at and how long they stay there. This information helps us figure out which of
our Web features are successes and what sites might need improvement. For
administrative purposes, we collect IP addresses, which is the automatic number
assigned to your computer when you surf the Web. Certain Internet Service
Providers may assign the same IP address to many users. The IP address allows
us to count the total number of "hits" on our sites. However, your IP
address and cookie are not connected to any personally identifiable or online
contact information like a name and address, so you and your family remain
anonymous. We also use other technology, called clear GIFs, to provide us with
other important anonymous information, such as when an email has been opened.
7. Does
American Dairy Brands Ever Collect Information Without Consent? American
Dairy Brands does not collect information passively through cookies or other
tracking mechanisms except in the circumstances described above. Cookies DON'T
contain any personal information about a specific user. We don't use cookies or
other non-consensual methods to take personally identifiable or online contact
information about you or your family off of your computer. Except for certain
activities like treasure hunts, which we talked about above, American Dairy
Brands doesn't use cookies for direct marketing or promotional purposes.
Cookies are also not used to collect information specifically about you or your
family for sharing with third parties.
8. Do
American Dairy Brands’ Third-Party Advertisers Use Cookies? In the course of serving advertisements to this
site, our third-party advertisers may place or recognize a unique cookie on
your browser.
And
finally… We want you and your
family to have fun surfing all our sites and urge you and your family to follow
common sense whenever disclosing personal information - on this site or
anywhere on the Internet.
Thanks for reading
our privacy policy. We hope you have a better understanding of the many
activities offered on our websites and the ways in which we really are
committed to safeguarding online privacy. Remember, we may change our policy
from time to time. When this happens we will notify you of the new policy by
posting it on our sites.
If you have any
questions, please don't hesitate to contact us!
American
Dairy Brands, Inc.
10220 N.
Ambassador Dr.
Kansas
City, MO 64153
888-337-2407
© 2006 American
Dairy Brands, a division of Dairy Farmers of America, Inc. All Rights Reserved.